Management Team

To execute on its commitment, World of Weed, Inc. (WOWI) draws on the collective experience of its management team with expertise in market research, development, market opportunities, sales, distribution, future growth and economic trends.

Our management team has been sought for opinions and expertise on the medical and recreational cannabis markets. Among them, Colorado State University, Colorado Department of Agriculture, San Luis Valley Authority and the HEMP market in Colorado.


Anthony Russo, Director, President and Chief Executive Officer

Mr. Russo comes from a long distinguished career on Wall Street. Formerly a vice president at Morgan Stanley and RBC Dain Rauscher, he handled major corporate and individual clientele and provided valuation and investment management on market conditions and stock and economic environments. After leaving Wall Street, Mr. Russo successfully ran a $550 million dollar real estate development company developing signature golf course communities and raising capital through the capital markets to fund those endeavors. Mr. Russo has been involved in the medical and recreational cannabis business for the past six years in Denver, Colorado and is one of the foremost authorities on the maturing and revolutionary Colorado market.


Michael Heilman, Director, VP and Secretary

Mr. Heilman has a wide range of executive, management and hands-on experience in both corporate (public) America and the private sector. He has experience, knowledge and understanding of all phases of business including sales, marketing, finance, technology, accounting, securities, legal and personnel. Since 2003, he has provided consulting services to mainly startup private companies in health care, media entertainment, financial services, LED lighting, document management, mining, oil, and investment immigration. On the public side, his experience includes creating viable business plans that involve the profitable acquisition and sale of operating companies, insuring compliance with all SEC and FINRA regulations, restructuring company equity positions, establishing proper shareholder and investor relations, and establishing proper accounting controls to support audit requirements.


Charles Sallah, Director and VP

Mr. Sallah brings more than 20 years of experience in the legal field as a law enforcement officer, litigator and founder of his own law firm specializing in litigation. He brings to World of Weed, Inc. a wide array of experience in real estate development, zoning issues and land-use planning expertise. From his 1975 graduation from the University of Toledo in 1975, Mr. Sallah started as a police officer and, after completing law school and passing the bar exam, he worked in the Lucas County Prosecutor’s Office in the senior trial division. As trial attorney then as an assistant district attorney Mr. Sallah handled a case load ranging from receiving stolen property to aggravated murder cases that included trying more than 100 jury trials. In 1994 Mr. Sallah joined the law firm of Kalniz, Iorio and Feldstein as an associate and rose to the partnership quickly and spent almost 2 years in the litigation section. Mr. Sallah left the firm and started his own firm called Jasin, Sallah and McHugh. For the last 20 years Mr. Sallah’s firm has specialized in real estate and insurance litigation. He will bring that expertise to WOWI.


Graciela Moreno, Director and Chief Managing Officer

Ms. Moreno has considerable experience in the cannabis industry. She held the positions of CEO and Chairwoman of the board of Directors of Med Cannabis Pharma, a publically traded cannabis company (MCPI). Under Ms. Moreno’s guidance MCPI boasted a market capitalization of 50+ million dollars as well as being considered an innovator and leader in the cannaceutical arena. Ms. Moreno brings an important expertise in both the startup level cannabis dispensary and grow arena as well as the publically traded arena. She will be an integral part of ascertaining business opportunities nationwide for WOWI and in executing the WOWI business plan and model.


Jose Ramirez, Director

Mr. Ramirez has 10 years of experience starting and operating both front line retail locations as well as successful and compliant grow operations in Colorado. Mr. Ramirez, the founder of Advanced Medical Alternatives, has also been one of the foremost experts in the extraction business and developer of product lines and procedures. Mr. Ramirez brings his expertise to World of Weed Inc. and will be in charge of branding and marketing the WOWI store fronts and all associated products locally in Colorado and Nationwide.


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World of Weed Medical Cannabis Business Company